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Let's examine why New Malden, and specifically Sterling Place, presents an attractive option for homebuyers and investors.
Property Prices: A Significant Difference
One of the most compelling reasons to consider New Malden is the difference in property prices:
- Wimbledon is 12% more expensive than New Malden
- Richmond is 46% more expensive than New Malden*
*Source: SP - Investor Guide.pdf
This price difference means you can get more space for your money in New Malden, or potentially step onto the property ladder sooner than you might in Wimbledon or Richmond.
Strong Property Value Growth
Despite its lower price point, New Malden has shown impressive growth in property values:
- Over the past 5 years, property values in New Malden have grown by 17.1%
- This growth rate is 8% higher than the London average*
*Source: SP - Wilkinson Factsheet.pdf, citing Dataloft, Land Registry, DLUHC
This data suggests that investing in New Malden could offer strong returns over time.
Location and Transport Links
New Malden's location offers similar convenience to Wimbledon and Richmond:
- Just 10 miles from central London
- 20-minute train journey to London Waterloo*
- Easy access to the A3, linking to the M25
*Source: SP - Investor Guide.pdf
Sterling Place is particularly well-situated, with Motspur Park station a 10-minute walk away, providing quick links to central London and beyond.
Green Spaces
Like Wimbledon and Richmond, New Malden offers ample green space:
- 35% of the borough of Merton (which includes New Malden) is designated as green space*
- Nearby access to Richmond Park and Wimbledon Common
- Local parks include Beverley Park, offering sports facilities and playgrounds
*Source: SP - Wilkinson Factsheet.pdf
Education
The area around New Malden boasts excellent educational options:
- Merton ranks in the top 10 London boroughs for Ofsted rated 'Outstanding' schools*
- Over 85 schools in the borough*
- Easy access to top-rated schools in Wimbledon and Kingston
*Source: SP - Wilkinson Factsheet.pdf, citing Strutt & Parker, Sterling Place Investor Guide 2023
Amenities and Lifestyle
New Malden offers a range of amenities comparable to its more expensive neighbours:
- A busy high street with a mix of independent and chain stores
- A strong Korean community, resulting in excellent Asian cuisine options
- Sports facilities including the Malden Centre and local golf courses such as Coombe Wood Golf Club and Wimbledon Common Golf Club
Sterling Place itself offers additional amenities:
- On-site gym and yoga studio
- Landscaped communal gardens
- Sustainable features including electric car charging points*
*Source: SP - Wilkinson Factsheet.pdf
Investment Potential
New Malden presents an interesting investment opportunity:
- Average rental yield of 4.3%, among the top three 'KT' postcodes for rental returns*
- Lower entry prices compared to Wimbledon and Richmond
- Potential for capital appreciation given historical growth rates
*Source: SP - Wilkinson Factsheet.pdf, citing Varbes
Future Development
New Malden has plans for future improvements:
- Potential Crossrail 2 project could further enhance transport links
- Kingston Council plans to transform the town centre, adding new leisure facilities and public spaces*
*Source: SP - Investor Guide.pdf
These developments could further increase the area's appeal and property values.
The New Malden Advantage
While Wimbledon and Richmond are established, sought-after areas, New Malden offers many of the same benefits at a more accessible price point. With significantly lower property prices, strong recent growth in property values, excellent transport links, quality schools, and ample green spaces, New Malden presents an attractive alternative. The range of local amenities and promising investment potential further enhance its appeal.
Sterling Place, with its modern apartments and on-site facilities, exemplifies this New Malden advantage. It provides an opportunity to enjoy the benefits of southwest London living without the premium prices of Wimbledon or Richmond. For those looking to maximise value in their property purchase or investment, New Malden and Sterling Place merit serious consideration. Here, you can enjoy the southwest London lifestyle while potentially seeing stronger returns on your investment.
Interested in learning more about Sterling Place and the New Malden advantage?
Contact our sales team to arrange a viewing and discuss how this development could meet your needs and investment goals.
